The problem with raising capital
You have five options for launching a token today:- Never launch a token. Reasonable. But you miss the most powerful community alignment tool in history. Your diamond hands are out there right now, waiting for you to take the leap so they can leap with you. The people who support you now will be the ones who help you make it.
- The VC path. VCs became the gatekeepers of technology. Launch with dilution and insider overhang. Every serious trader learned to check the unlock schedule before buying, not because they cared about the roadmap, but because they needed to know when discounted tokens would sell.
- Bonding curves. Exponential curves are fundamentally broken, disproportionately rewarding cabals and bots, not believers. Nearly 50% of supply can be bought for 10% of the raise. Tokens launch and die in minutes.
- DIY token launch. You become an amateur liquidity manager. Deploy the token, run a presale, figure out vesting, deploy liquidity, build a farm. Each step is a separate contract, a separate decision, a separate thing that can go wrong. You spend months on token infrastructure instead of building product.
- Launch on Ponzu. One transaction clones the stack: token, presale, launcher, distributor, vault, membership, optional farm. Vesting, fees, and locked liquidity are encoded before the presale begins. The only remaining question is whether your project has value.
Why Ponzu works for founders
You pick how people get in
Ponzu Auctions discover a clearing price on a clock. Ponzu Curves let you name a start and a finish with no clock. Same presale, same bottles, same refunds, same vesting. You tune how people get in. You cannot tune away the protections for the people who stayed. On an auction, the clock doesn’t expire your presale. It lowers the bar until the market clears it. If it runs out before anyone does, the price rests at the floor and the auction stays open. Filling slowly costs you raise size, never the launch itself. On a curve, there is no countdown at all. The sale sits until the allocation sells.Ship while you raise
This is the part that matters. The presale runs in the background. Ship features. Share an update. Watch the presale fill. No pitch decks. No term sheet negotiations. Smart contracts handle the transaction. Stay in flow state, building the thing that makes your project valuable.Your first holders become your community
People who buy your presale are financially invested in your success. They read the docs. They check the contracts. They care whether the project is real because their money is locked. Diamond-hand vesting filters for conviction: the ones who wait the longest earn the most. By the end of vesting, your holder table is composed of people who chose to stay.90% refund = higher valuations
Open a sale at a $1M valuation knowing buyers aren’t taking existential risk. The 90% refund means backers evaluate your team, not your rug probability. A project that opens at $1M and clears where the market actually values it is healthier than one that sells out instantly into pure speculation.Revenue
Canonical crafts send all raised ETH into locked liquidity. There is no 9% treasury cut at launch.
Your ongoing share is the Contributors stream from the Distributor, paid to member-card holders — not a fixed 15% treasury seat of swap fees.
Deployer Flow
1
Try on testnet
Go to ponzu.app and switch to Sepolia. Deploy a test token. Walk through the full lifecycle.
2
Prepare your assets
Token image (PNG or SVG) and a short description. We also showcase a video embed.
3
Configure
Name, symbol, vesting (10 days or 10 weeks). Pick a strategy: Curve, Auction (1–10 Hours), or Auction (1–10 Days). Set Target ETH, Multiple, Start now or Start later. On a curve, set sniper tax. Optional farm, optional dev buy.
4
Deploy
One transaction. Creation fee from
getCreationFee plus optional dev buy. The stack clones atomically. Presale is live. Canonical crafts lock 69% to presale and 31% to LP, with no team or treasury allocation.5
Build in Public
The presale is live on the blockchain. Ship features while the presale fills. Your 1% creator fee arrives with every purchase. Share your referral link for extra rewards.
6
Automatic Launch
When the strategy reports ready and the net floor is met, the token graduates. All held ETH plus 310,000 tokens become locked liquidity. Diamond-hand vesting begins.
7
Earn While Building
You keep the 1% purchase fee. After launch, Contributors ETH from the Distributor accrues to member-card holders. You build product. The smart contracts handle the economics.
If the Presale Stalls
An auction can’t expire. Once the clock runs out the price rests at the floor and the sale stays open. A curve has no clock at all. You keep all creator fees earned so far. Buyers can refund any time (90% back). Keep building. A presale that fills because the product proved itself is worth more than a sellout on hype.For AI-native builders
If you’re building with Claude or OpenClaw, the MCP server gives your AI agent access to deploy tokens, manage presales, and interact with every contract.For Investors & Traders
What changes when you can only claim once, and why patience pays.